KrixelX

Case study

Salad Delights Mumbai: a lunch brand website with WhatsApp ordering

Lunch bowls, ordered on WhatsApp straight from the menu.

Salad Delights Mumbai homepage on desktop

The business and the problem

Business
A home kitchen in Goregaon East. Protein lunch bowls, made fresh every weekday.
Challenge
Explain six bowls fast, look trustworthy, and take orders without an app or delivery platform.
Approach
A menu that answers questions before anyone asks. Orders stay on WhatsApp, but the site writes the message.

The full story

How the website solves it

01 Salad Delights · key design decisions

The menu card
Mediterranean Protein Bowl with chickpeas, olives, feta and peppers
₹219

Mediterranean Protein Bowl

Feta, olives, roasted chickpeas. Honey mustard on the side.

  • Protein28–32g
  • Carbs55–62g
  • Fat20–24g
  • Fibre11–14g
PaneerChicken
F.01

Nutrition on every bowl

Calories, protein, carbs and fat on every bowl. Nobody has to ask.

From the live site
F.02

Cart that writes the WhatsApp message

Pick bowls, tap order. WhatsApp opens with the message already written.

Example message, as shown on the site
The photography
  • Mediterranean Protein Bowl from aboveMediterranean
  • Thai Crunch Pasta Salad from aboveThai Crunch
  • Sprouts and Soya Protein Bowl from aboveSprouts & Soya
  • Mexican Bean Fiesta Bowl from aboveMexican Fiesta
  • Guacamole Bliss Bowl from aboveGuacamole Bliss
  • Tangy Power Bowl from aboveTangy Power
F.03

One photo style across the menu

Every bowl shot from above, so six bowls look like one brand.

Site photos, arranged here
The proof
WhatsApp message from a customer saying the Mediterranean bowl is their go-to from now on
WhatsApp message from a customer saying the bowl was delicious
WhatsApp message from a customer booking lunch for Wednesday and Friday
F.04

Real messages instead of star ratings

Real customer messages, names hidden.

From the live site

See the whole site live.

Open Salad Delights

Interactive recreations of the live site. Open it for the real thing.

Screenshots and photos from the live Salad Delights website.

The result

Live at saladdelightsmumbai.netlify.app. Orders reach the kitchen on WhatsApp, already written. No before-and-after numbers were tracked, so none are claimed.

Project details

Role
Design and build: menu, cart, WhatsApp ordering, launch.
Features
Nutrition per bowl, cart, WhatsApp orders, meal plans, customer messages.
Hosting
Netlify. No monthly platform fees.

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